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The Avonchem name has existed for over 50 years; a proud family business with a long history in supplying the pharma and manufacturing industries.
Originally Avonchem’s product portfolio focussed on chemicals, buffers, solvents and reagents but over the last 10 years Avonchem have added an extensive range of diagnostic tests to their catalogue; used to indicate a range of underlying health conditions.
Made with Zeal were asked to help Avonchem redevelop their brand-mark and to reimagine the way they appear online. The results of our appointment were a shiny new brandmark and a new website, but also a brand direction that can be used across all media (social, print, digital etc).
As with all of our clients, we have a great relationship with Avonchem, we have recently supported them by building and adding a product library to their new website something we’re proud of (as a business) is how we approach support, if we have built or designed something for you, you will always have priority support, whether that is building new things or maintaining existing things, we’re more than happy to help.
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Avonchem needed a bit of a brand revamp, the team at Avonchem wanted a brand mark that reflected the cutting edge solutions they offer, with a bit of a nod to the domain in which they operate. To convey this we paid special attention to shapes, colours and fonts. You can see the results in the images that follow.
As well as the brand mark, as part of this process we also advised on images and collateral fonts that would bolster and support the new brand-mark.
After designing the brand-mark we were in s a good position to inject the new look and feel into a modern, responsive website. Taking all of the design development work we had pulled together for the brand, we used the new company palette, fonts and images to make a slick and accessible website.
We work with many clients, take a look.
